Short, practical articles from 22 years of building websites and doing SEO. No generic filler: what to do, what to avoid and what it costs.
Every article answers a concrete question business owners actually ask us: how much a website costs, why it does not show up on Google, whether they need WordPress, how to speed up pages, what optimising for AI search means. Articles are grouped by topic so you can quickly find what you need.
If you cannot find the answer to your question, send it to us on Viber or WhatsApp. The most common questions become the next articles.
How to choose a web development company without regrets: questions to ask, warning signs, what a quote must include and who owns the website.
How much a small business website costs in Serbia, what the price consists of, hidden costs and how to get a site that pays off without overspending.
WordPress or a site hand-coded in HTML and CSS: comparison by speed, security, cost and ease of editing. Help choosing for a small business.
What a good business website needs: a clear message, speed, mobile version, contact, SEO, trust and security. A checklist for reviewing your site.
Website redesign without losing Google rankings: signs you need one, what to keep, how to redirect old URLs and how to avoid common mistakes.
The most common website mistakes: slow site, poor mobile version, weak copy, no SEO, unclear call to action. How to avoid them.
How to install WordPress and build a site: hosting, installation, basic settings, theme, plugins, SEO settings and security. A beginner's guide.
WordPress has had a built-in XML sitemap since version 5.5. Learn where it is, what it contains, how to submit it to Google Search Console and how to adjust.
What minimalist web design is, what a modern site looks like and which trends make sense: typography, spacing, colour, dark mode and speed. Practical tips.
Web design for beginners: hierarchy, spacing, typography, colour, contrast, grid and mobile version. A simple guide with tools and common mistakes.
The difference between UX and UI design, how they work together, the steps of the process (research, wireframe, prototype.
Technical SEO audit for a WordPress site: indexing, sitemap, permalinks, duplicate content, redirects, speed, schema and tools. A step-by-step checklist.
How to connect Google Analytics 4 and Search Console, track user behaviour, set up events (calls, Viber, WhatsApp) and align it all with cookie consent.
SEO for beginners explained simply: 10 steps from keywords and titles to speed, links and measuring. For small business owners without technical knowledge.
How to find the right keywords for a website: search intent, tools, long-tail phrases, mapping them to pages and mistakes to avoid.
How to write a title and meta description: length, keyword, click appeal and common mistakes. Examples for small businesses.
How to write SEO content: researching intent, heading structure, length, keywords, FAQ and internal linking. A practical guide.
How to write an FAQ section that helps SEO: choosing questions, short answers, FAQ schema, and what matters for Google and AI answers.
What schema markup (structured data) is, which types small businesses use (LocalBusiness, Service, FAQ, Article) and how to test them without errors.
How to build a multilingual website that ranks well: separate URLs per language, hreflang tags, translation, x-default and common mistakes. Serbian, English.
The difference between the phrases web design Belgrade and web design Serbia, when to target a city and when the whole country.
Affordable website development in Belgrade: the difference between affordable and cheap, where you can save, what must never be skipped and how to choose a.
Local SEO for small businesses: Google Business Profile, NAP data, reviews, city pages and mistakes that cost rankings.
How to speed up a website without programming: hosting, image compression, caching, fewer plugins, fonts and CDN. Concrete steps and speed-testing tools.
Core Web Vitals simply explained: what LCP, INP and CLS are, good values, how to measure your site (PageSpeed Insights) and what to fix first.
How to speed up a WordPress site: good hosting, a light theme, fewer plugins, optimised images, caching, database and Core Web Vitals. Concrete steps.
Image optimisation for websites: WebP and AVIF versus JPG, correct dimensions, lazy loading, alt text and width/height. Cut page weight without losing quality.
Why the mobile version of a website is decisive: mobile-first indexing, responsive design, button size, readability and speed. A checklist.
What an SSL certificate and HTTPS are, why browsers warn about sites without it, how to enable a free certificate and common mistakes when switching.
.rs or .com domain for a company in Serbia: differences, effect on SEO and trust, advice on naming, registering in your own name and renewing.
How to choose hosting for a business website: shared, VPS, cloud or static hosting. What to look at: speed, backup, support, server location, PHP, price.
Online store cost: what it depends on, an indicative range, monthly costs, payment fees and how to plan the budget of an online store.
A guide to building an online store: choosing a platform (WooCommerce, others), products, payment, delivery, legal duties, SEO and speed. What to prepare.
How to optimise an online store for Google: category structure, product descriptions, structured data, duplicate content, filters and speed.
What a restaurant or café website needs: text menu, photos, opening hours, map, reservations, local SEO and fast contact on Viber and WhatsApp.
How an accommodation website (hotel, apartments, villa, guesthouse) brings direct bookings without commission: photos, prices, enquiry, languages.
What a dental or medical practice website should look like: team, services, booking, answers to patient fears, local SEO and advertising rules.
A website for tradespeople, repair services and movers: a page per service, local SEO, references, prices, fast contact on Viber and WhatsApp and reviews.
How to build a landing page that turns visits into enquiries: headline, benefit, trust, call to action, FAQ, speed and tracking. A list of elements.
How a call to action (CTA) and Viber/WhatsApp buttons bring more enquiries: button text, placement, floating button, prefilled message and tracking.
How to connect a domain to hosting and put a site on cPanel: nameservers or an A record, uploading files to public_html, SSL, .htaccess and checking.
How to build a free website for photographers: free platforms, limitations (ads, subdomain, SEO), photo optimisation and when to move to your own domain.
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